Our Business

Jon Bridge

Jon has significant experience in creating and implementing business growth and marketing strategies spanning large, medium, small and start up businesses.

Jon has worked in marketing, IT and business consulting roles and has also owned his own businesses. He joined Traffic in 2002 and holds a Masters Degree in Marketing with first class honours.

Jon's clients have included 3M, Carters, Eastern Hifi, Fonterra (Fencepost), Knight Frank, Griffins, Gulf Rubber, Link Business, Merck, Sharp & Dohme, Ministry for Economic Development, New Zealand Steel, Nuplex, Prime Television, Ricoh, Rinnai and many others.

Barry Bloomfield

As the Director of Design, Barry creates brand platforms that provide the graphic foundation for communications. He holds a Masters Degree in Design from the Royal College of Art in London.

Barry’s branding and design experience is substantial. He initially trained under the guiding eye of Terence Conran. His portfolio includes some of the best known brands in the world. Achievements include: he designed the Sellotape logo (as a brand leader in the UK, Sellotape won Superbrands' Most Trustworthy Brand Award in 2003, beating Rolls Royce); he put the star in the Heineken logo; he designed the Lux soap packaging globally; he developed a new brand mark and completely redesigned the store layout of the Boots chain of pharmacies in the UK (one of the biggest household name brands in the UK); he designed the livery for a Formula 1 Ferrari. The list goes on and on.

Since moving to New Zealand in 1998, Barry has worked with companies including Lion Nathan, Merck, Sharp & Dohme, Gravity Coffee, Firstland Wines, Hansells, Fletcher Challenge, SC Johnson, Carter Holt Harvey and many more.

Gareth Poley

As the Head of Marketing at parent company Traffic, Gareth is responsible for developing and implementing marketing strategies for three brands in four countries – Refresh Renovations, Zones Landscaping, and Oncore Maintenance, across Australia, New Zealand, U.K., and U.S.A.

Gareth’s work helps people discover and fall in love with the brands that he represents. His expertise lies in building trusting relationships with clients and franchisees alike.

Being fluent in both tech and exec speak, he is able to both understand and motivate his marketing team on the ground level, while working directly with the CEO and Founders to execute top-level strategies that impact all brands in every territory.

Scott Espie

Scott is Traffic’s Senior Designer and Production Manager. Scott is tasked with executing a brand's looking and feel across multiple platforms. This involves the design and delivery of brochures, trade shows, POS, annual conferences, packaging, signage, brand guidelines, advertising as well as developing key messages and content for campaigns.

Scott also adds value through account management, studio management, Mac IT and the art direction of photo-shoots.

Scott began his career at the innovative Auckland company, Avanti Bicycles, where he worked on marketing material and the production of bicycle graphics for printing in China. An OE to London provided valuable experience freelancing for a number of design agencies, including a 1.5 year stint at Emperor design, one of the UK's leading design agencies.

This experience was put to good use when returning to Auckland for another stint of freelancing at several Auckland agencies before settling into a permanent role at Traffic.

Alice Kong

Alice has an academic background in accounting, marketing and administrating though graduate study in Auckland, Malaysia and project experience. She holds a Bachelor degree in Business Studies and is a certified accountant.

In previous local positions which included 20 years in an import export company, technical services and software industries. She also held many roles and years of experience overseas in manufacturing, marketing and offshore services. She has successfully assisted in organising the ARC International conferencing which comprised the Asian and Pacific region.

Nick Chou

Nick Chou, a tech-savvy professional, is armed with a master's degree in Business Information Technology and a bachelor’s degree in Computer Science from Northumbria University, UK. With a solid academic foundation, Nick embarked on a dynamic career journey that spanned over 12 years in the Internet Finance sector and the IT industry.

As a senior web developer at Traffic NZ Ltd, Nick's expertise shines brightly. He's a specialist in web service design and full stack web development. With a strong blend of academic rigor and real-world experience, Nick thrives in the fast-paced realm of web development. His adaptability, keen eye for detail and unwavering commitment to delivering cutting-edge solutions define his professional ethos, making him an invaluable asset to the team.

Delshad Sidhwa

As Traffic's Process and Training Manager, Delshad ensures that all training material is of a high standard. This allows her to support franchisees in their business growth and brand knowledge.

An experienced teacher, Delshad understands how to carefully create and clearly communicate knowledge within fast-paced environments.

With a Bachelor of Arts in Education and Psychology as well as a Masters of Teaching (First Class Honours) under her belt, Delshad is a natural fit for this knowledge and teaching-based role.

Jody Martin

Jody Martin brings a wealth of diverse experience to our Marketing Team in her position as Marketing Administrator. In her previous part-time role with the company during 2020-2021, Jody demonstrated her ability while working on the Franchise Sales team, focusing on outbound marketing initiatives.

Educationally, Jody boasts an BA Honours Degree in Psychology, as well as a Postgraduate certificate in Education. Her professional journey began working with children with Autism Spectrum Disorders. Beyond her corporate engagements, Jody has also showcased her entrepreneurial spirit by managing a catering business from her home for over 20 years.

Over the years, Jody's active participation in various school committees not only enriched those institutions but also deepened her interest in marketing. This was further augmented by her collaborations with their Marketing departments. As she rejoins the Traffic team, with her children nearing the completion of their schooling, Jody is excited to channel her passion for marketing and to be a driving force behind the successes of our Marketing Team.

Nishani Govender

Nishani is a skilled operations and project management professional with a strong background in internal auditing. With a keen eye for detail and a talent for problem-solving, she excels in coordinating complex projects, managing assets, and optimizing processes. Nishani is highly adaptable, quickly mastering new concepts and technologies to enhance efficiency. Her strengths include data analysis, critical thinking, and effective communication, making her a valuable asset in any team environment. Nishani is also experienced in event planning, report writing, and fleet management, demonstrating a broad skill set across diverse business functions.